We renewed our application marketing campaign and increased marketing in digital channels in order to identify the right target groups. The number of applicants applying for educational programmes in Finnish increased by six per cent during the operational year.
Our students’ website Mynet was renovated and included as a part of the Peppi system. The students will now be able to manage, plan and monitor matters related to their studies through the site. We continued to be active with our publishing. Haaga-Helia personnel published 427 publications during the year, while the goal was set at 360 publications. Publishing was developed by adopting new publishing platforms, for exampl